Prepress
Beyond the Printed Word 2008 – alfa Media enjoys great success with alfa MediaSuite and alfa PortalSuite
Friday 26. December 2008 - For the 16th time, IFRA hosted a trade audience from all over the world at the "Beyond the Printed Word" digital media conference. The occasion saw the Hungarian capital Budapest become the setting for one of the industry's most important events.
The event’s moderators and speakers were among the leading international experts in the field of digital media strategies and they highlighted to participants the options for deploying new technologies to achieve maximum success.
alfa Media was also represented at the event as part of the IFRA Solution Park. With the alfa MediaSuite solution, alfa product experts were able to present the latest innovations in the field of cross-media publishing. They also provided an impressive demonstration of the seamless interaction between the innovative, browser-based editorial system and the alfa PortalSuite solution. Easy integration of audio, video and even YouTube elements into online articles is therefore just as routine as the readers opinion function, article evaluation or geotargeting. Particularly in this age of Web 2.0, these features are of critical importance!