Packaging
Clysar Goes Green With New PLAnet Shrink Film Packaging
Tuesday 30. December 2008 - Clysar responds to the global green initiative with the introduction of a new, biodegradable shrink film called PLAnet. Created to meet the sustainable demands continuing to grow in the packaging industry, this proprietary PLA (polylactic acid) film offers significant marketing clout to customers who want to boost their environmental image.
The need to find viable alternatives to oil-based raw materials has never been stronger. That’s why Clysar utilized its considerable knowledge and resources to develop viable, sustainable PLA technology. PLAnet is made from renewable cornstarch, which requires up to 50 percent less fossil fuels than traditional hydrocarbon resins. This corn-based film reduces the output of greenhouse gases during production, and it doesn’t emit toxic fumes when incinerated.
“With PLAnet, we took a comprehensive look at the environmental impact the packaging would have during its entire life cycle,” said William M. Hare, Clysar’s vice president of sales & marketing. “PLAnet requires less water usage than other polymers, reduces oil consumption by half and can be composted, making it a wholly renewable packaging option that sits very well with consumers and brand managers.” PLAnet has some of the same attributes found in many top-quality, polyolefin lines, such as Clysar LE Gold and ShrinkBox. It offers eye-catching, high-gloss printing and on-package sparkle as well as amazing clarity. Best of all, PLAnet performs under the same conditions as polyolefin packaging and can be run on standard shrink packaging equipment with minimal modifications.
“We’re always looking for efficient, cost-effective ways to help build relationships on every level. From an OEM to a distributor, and from retailers to end users, packaging can and should build positive associations from the ground up,” said Hare.
While PLAnet is not a broad-based solution for every product or company, it continues to support Clysar’s position as the leading innovator in packaging, providing total packaging solutions for a wide variety of markets.