Business News

Ipex 2010 Tour Gets Set for India Touchdown

The Bombay Exhibition Centre

Thursday 03. September 2009 - Following the success of Ipex 2010’s international roadshows in the Netherlands, Germany, China, France, Japan and Italy (in September), the team will arrive at the Ipex South Asia exhibition in Mumbai, India, on 24th October, to host the next leg of its global tour from 17:00 to 18:30 at the Bombay Exhibition Centre.

The event has been designed to update existing and potential exhibitors on Ipex 2010’s latest initiatives and help them prepare for the global exhibition. The team will explain how exhibitors can maximise their return on investment by taking advantage of free co-marketing and return-on-investment analysis tools. They will also talk about the global marketing campaign in greater depth and outline the sponsorship opportunities available.

Nick Craig Waller, Ipex 2010 Marketing Director says: “Ipex South Asia provides an ideal platform for us to engage with the printing community in India because participants at the event are already familiar with the Ipex brand. By coming to India, we can meet directly with companies in this region to discuss how Ipex 2010 can help them go beyond Asia and reach a wider international audience.”

In addition to presentations about Ipex 2010, a journalist from a leading Indian graphic arts publication will give participants an insight into local market trends. The Ipex organisers will also provide advice on travel, accommodation and logistics. A reception to celebrate the first day of Ipex South Asia exhibition will follow from 19:00 onwards in hall 2, where guests can enjoy further drinks whilst networking with the Ipex team, exhibitors and other industry colleagues.

http://www.ipex.org
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