Inkjet & Digital Printing
Primeras RX900 Color RFID Printer is Now Shipping
Wednesday 23. February 2011 - RX900 is the worlds first and only on-demand color RFID label printer
Primera Technology, Inc., a leading manufacturer of specialty printers, today announced its new RX900 Color RFID Printer is now shipping.
RX900 is the worlds first and only full-color, on-demand label and tag printer that also has built-in RFID encoding technology. The RFID reader/encoding module is supplied by Intermec, a global leader in RFID technology. It is compliant with EPC Global Gen 2 Class 1 and ISO 18000 -b and -c specifications.
“Until now, on-demand RFID labels and tags could only be printed in monochrome,” said Mark D. Strobel, Primeras vice president of sales and marketing. “With RX900, you can add color coding, high-resolution color graphics and even photo-quality images to RFID labels and tags as theyre being printed. We are confident this capability opens up an entirely new set of exciting and cost-effective applications for RFID technology.”
RX900 is designed for applications that need both color and RFID, including:
File folder tracking – medical, government, insurance and more
Retail and apparel tags – for indicating sizes by color and anti-counterfeiting
Data tape tracking – for indexing by color, bar codes and RFID
Pharmaceutical labels – for printing photos of pills and for anti-counterfeiting
Oversized ID badges – for printing color photos and enabling electronic access/tracking at conventions and trade shows, concerts, marathons and other events
Wristbands – with full-color, high-resolution photos of patients and patrons and integrated RFID for tracking, positive ID and concessions
Printer drivers are included for Windows XP/Vista/7 along with NiceLabel SE for Primera and a starter version of Seagull Scientifics BarTender label design/RFID software.
Pricing and Availability
RX900 is priced at $4995 (MSRP) in the USA and Canada. It is available now from Primeras resellers and distributors worldwide