Business News
FREE EXPERT ADVICE AT IPEX 2010 TO HELP GROW YOUR BUSINESS
Monday 24. May 2010 - Essential Free Business Advice and Knowledge Exchange to Boost Printers Businesses
With the launch of the Printers Profit Zone, The Great Print Debates and the Knowledge Centre, the Ipex 2010 organisers are offering a comprehensive and interactive learning programme designed to equip printers with practical business solutions and free expert advice on topics such as increasing sales and profit, raising capital, finance, education, marketing, print buying and the environment.
Other educational highlights at Ipex 2010 include a special Print Automation Pavilion organised by CIP4 to highlight advances in print automation technology and some educational conference sessions presented by Xplor UK & Ireland, in conjunction with the BAPC.
Comments Nick Craig Waller, Ipex 2010 Marketing Director: “Weve teamed up with experts in every relevant field imaginable to offer an unprecedented level of knowledge, experience and vision that will inspire printers creative minds. The features and seminars at Ipex present the ideal opportunity to exchange viewpoints with colleagues and discuss and examine challenges that affect printers businesses. Ipex is about helping printers of all sizes to identify the sort of future they want for their business. Embracing the opportunities that a visit to Ipex can bring is more important than ever.”
Printers Profit Zone – Hall 9, Stand 9F333
For the first time ever, visitors to Ipex can take advantage of a new, free of charge seminar programme at the event designed to tackle the issues that keep many printers awake at night.
The Printers Profit Zone will offer dynamic and interactive master class sessions. Launched as a result of the findings of the comprehensive Ipex Global Print Survey, each session will offer practical advice such as growing sales, increasing profit margins and improving cashflow. The sessions are being run by Nick Devine, the founder of www.theprintcoach.com
There are four master classes a day on hot topics such as Lead Generation for Printers, Compensating your Sales Team, Value Based Selling, Wealth Protection, Raising Finance, Profitable Marketing and Attracting Ideal Clients.
The Great Print Debates – Hall 9, Stand 9F333
A series of free of charge expert panel debates at Ipex 2010 tackles some of the most critical issues facing the print industry today. Produced by Pira International in association with Ipex, The Great Print Debates take place every day from 13:00 – 14.00 and are located in the Printers Profit Zone.
Four important questions will be considered:
More than ink on paper: how should printers be selling print?
What will the printer of the future look like?
Will an Ipod for publishing kill printed media?
Green print: is it worth it?
With full audience interaction, The Great Print Debates take expert commentary, lively debate and audience participation to a completely new level unseen at a major trade show before.
Joining Sean Smyth and Frank Romano as debate chairs will be Neil Falconer, Senior Consultant, Pira International and Laurel Brunner, Digital Dots. For a full list of panellists see www.ipex.org/greatprintdebates
Knowledge Centre – Hall 11, Stand 11F230
Designed to heighten the visitor experience and maximise time at the event, the Knowledge Centre provides an easily accessible information hub at the heart of Ipex where visitors can seek advice from approximately 30 not-for-profit organisations about memberships, pensions, industry accreditation, best industry practice, print buying as well as educational matters.
Leading trade bodies already confirmed on the floor plan include: the Asian Flexographic Technical Association; Association for Print and Communications Managers (APCOM); the Forest Stewardship Counsel (FSC); The Independent Print Industries Associations (IPIA); the International Print Purchasing Standards Association (iPPSA); the London College of Communication; NPES (USA); New York University; 2Sides; FOGRA; Direct Marketing Association (DMA); Pakistan Association of Printing and Graphic Arts Industry (PAPGAI); the Printing Charity; Printing Industries Association of Australia; The Printing Industries Federation of South Africa (PIFSA); the Printing Industry Pension Scheme (PIPS); Programme for the Endorsement of Forest Certification (PEFC); Sri Lanka Association of Printers (SLAP); UNITE, the Welsh Centre of Printing & Coating.
Attached to the feature is a seminar theatre in which participating organisations can book presentation slots on a first come first serve basis. These sessions will last 30 minutes and are free of charge for visitors to attend. To maximise the schedule certain topics will be available on certain days so the topics for example will range from the Environment to Business and Training. Check out the latest programme at www.ipex.org/knowledge
CIP4 Print Automation Pavilion – Hall 7, 7E460
The Ipex organisers and the International Cooperation for the Integration of the Processes in Prepress, Press and Postpress (CIP4) organisation have teamed up to highlight advancements in print automation. The print automation programmes include a special Print Automation Pavilion for exhibitors to demonstrate top-of-the-line automation technology, distribution of a Print Automation Roadmap to attendees, and “Print Automation Live”, a new Ipex show feature. Located in Hall 7, stand 7E460, every company in the Print Automation Pavilion is networked together, allowing printers to learn about individual systems and software and to see first hand how systems from different vendors can be networked and integrated together.
Xplor/BAPC Conference Session – Gallery Suite 3
Xplor UK & Ireland, in conjunction with BAPC, hosts educational conference sessions during Ipex 2010 to bring together industry experts, leading-edge users, analysts and vendors to share information, experiences, and solutions on the latest technologies, strategies and thought leadership for the digital document industry. Two sessions will be held each morning and afternoon from Saturday, 22nd May Monday, 24th May, featuring a keynote speaker, end-users and industry vendors who will challenge participants thoughts on the latest topics of interest including:
New approaches to customer communications through social networking
Future trends discovering the value of augmented reality
TransPromo – the current state of affairs
This event is open to all attendees at Ipex 2010 on a complimentary basis. For more information visit www.ipex.org/xplor
Enhancing the visitor experience
In addition to the extensive learning programme, visitors can benefit from other valuable Ipex initiatives to ensure their visit is ideally structured and as efficient as possible.
International Days
With 159 countries visiting Ipex in 2006, part of the line up at Ipex is the International Days programme to make the show as enjoyable and effective as possible for international attendees. The programme includes welcome receptions, exhibition briefings in several languages and an international lounge (Hall 12), providing an attractive driver for visitors and an excellent internal communications device for exhibitors.
The following days will have a particular focus and theme on a country/region:
Tuesday 18 May: Middle East & Africa
Wednesday 19 May: China/Japan
Thursday 20 May: India
Friday 21 May: Germany
Saturday 22 May: Scandinavia
Sunday 23 May: Eastern Europe
Monday 24 May: North America
Tuesday 25 May: Europe
Ipex Guided Tours
For greater insight into the various thematic areas at Ipex, visitors can join one of the daily Guided Tours in association with the Proskills Academy. These tours take place once a day and last 2 hours in duration. Ideal for visitors who want to investigate a particular product or service area in more detail, these tours take visitors by the hand and lead them to the expert partners at relevant stands. Areas covered:
Pre-media / pre-press / digital solutions
Printing / output and ancillary services
Post press and finishing
For more information visit www.ipex.org/guidedtours