Newspaper & Mailroom
Founder of “Printed” Blog Joins Managing The Crisis Conference
Wednesday 16. September 2009 - Jacques Rosselin, the French publisher whose "Vendredi" turns web content into print revenue, has joined the programme of the Managing the Crisis Conference to be held at the Frontline Club in London on 28 and 29 September.
The conference, organised by the World Association of Newspapers and News Publishers (WAN-IFRA), is designed to provide information and ideas to help publishers emerge stronger from the recession. Mr Rosselins presentation will focus on exploiting new technologies and new media, something “Vendredi” does in a non-traditional way.
Mr Rosselins weekly publication is a “best of the web” on paper. Although the information comes from the Internet, “paper provides a unique reader experience,” he has said. “When you search on the net, you can get lost and waste too much time searching for pertinent information. And people dont necessarily have three hours a day for that. When we read a newspaper, we no longer have everything, but we opt for a selection of organised information.”
Mr Rosselin is also the founder of Courrier International, the French weekly that publishes a selection of stories that have appeared in the foreign press. Vendredi is based on the same concept for blogs and other web material; is put together by journalists who select and edit what is often non-journalistic content.
The conference has already attracted publishers, CEOs, editors-in-chief and other senior newspaper executives from 17 countries in Europe, North America and the Middle East. There is still time to register: full conference details can be found at here. A “Managing the Crisis” blog can be found here.
Because all publishers have been affected by the recession, the conference will encourage exchanges between the speakers and participants, not only in round-table discussions but also during the presentations.
Presentations include:
“Capitalising on new audiences”, by Maeve Donovan, Managing Director of The Irish Times;
“How to profit from the crisis”, by Reiner Esser, Managing Director of Die Zeit in Germany;
“Boosting ad sales in a slowdown”, by Theo Blanco, Senior Sales and Marketing Director at Upsala Nya Tidning in Sweden;
“Emerging stronger from the recession”, by Reiner Mittelbach, Joint CEO of WAN-IFRA;
“Alternatives to Google”, by Moritz Wuttke, Founder of New Media Initiatives, based in China and Switzerland;
“Leading in crisis – Getting the upper hand in a down economy”, by Richard Wellins, Senior Vice President for Global Marketing and Business Development at US-based Development Dimensions International;
“Innovation success in the age of turbulence”, by Anna Kirah, a Design Anthropologist with Denmark-based CPH Design;
“Defining the crises (as if one were not enough)”, by Terry Maguire, Principal at US-based International Media Development & Counsel;
and “Cost savings or how to manage an earthquake: Lessons from the Russian media”, by Vasily Gatov, Strategy Director at Media3 in Russia.
The conference will also include panel and round table discussions on four main topics: people; money, customers and technology.