Prepress
SAXOTECHs Mediaware Center Provides Unmatched Efficiency and Production Speed for Print and Digital Publishing
Thursday 05. March 2009 - Today SAXOTECH announced the ability of its Mediaware Center solution to address the business needs for efficiency and cost-effective publishing in the changing financial environment.
The SAXOTECH Mediaware Center solution offers the industrys most comprehensive solution for content creation and channel management. The Mediaware Center is a highly configurable workflow-centric content management system that brings print and digital publishing together, allowing media companies to produce and share content in a streamlined and collaborative environment. In particular, when supporting an integrated newsroom, media companies can significantly improve the productivity of their limited resources.
The Mediaware Center provides content producers and editors with the tools to plan stories and manage content based on resource availability. By managing each new story in the same system, from conception through multi-channel delivery, producers realize unsurpassed productivity, resulting in better quality and content for both print and digital channels.
“Having separate systems and staffing wasnt efficient for us,” said Jeff Bunch, director of online, The Vancouver Columbian. “SAXOTECHs Mediaware Center closes the technology gap in the newsroom and facilitates the seamless delivery of content to multiple platforms.”
As media companies continue the search for ways to become more efficient and eliminate unnecessary costs, SAXOTECHs Mediaware Center provides immediate and much-needed business value. By adopting a comprehensive, flexible publishing platform with robust technology, publishers can continue to produce quality news products, cost effectively across all channels.
Please visit SAXOTECH at mediaXchange, booth number 1213. Demos scheduled daily at 10 a.m., noon, 2 p.m. and 4 p.m.