Business News
The Newsletter Company Selected as the Exclusive Custom Publisher for the ASPCA Action Magazine
Tuesday 03. February 2009 - Dallas-based custom publisher, The Newsletter Company, has been selected as the exclusive custom publisher for New York-based ASPCA (American Society for the Prevention of Cruelty to Animals) Action magazine.
The 24-page color magazine is printed quarterly and mailed to more than 500,000 donors nationwide.
“The tight economy has companies looking to trim costs while fortifying their customer bases. A custom publication does it all,” said Sherry McKinley, president of The Newsletter Company. “We’re a value-based publishing company specializing in corporate to consumer publications — from a bill-stuffer newsletter to a traditional magazine. We have a company culture of no waste. Stewardship is a core value in our organization, which ultimately benefits each client’s publication. We are honored ASPCA has put their trust with The Newsletter Company to reach their loyal supporters nationwide.”
“The Newsletter Company was chosen as our magazine partner because we knew we could depend on them to lower our costs while improving the quality of our member communications. We are beyond pleased with the partnership,” said Betsey Fortlouis, senior director, member communications of ASPCA.