Prepress

2008 – Steady and Healthy Growth at ContentServ

Tuesday 23. December 2008 - ContentServ GmbH can view 2008 as a year of steady and healthy growth. This year ContentServ has focused on its strengths by increasing staff, streamlining its products, and providing its partners with a solid basis of knowledge. The Bavarian software manufacturer is still maintaining steady economic growth in Germany and international markets.

Change is the Only Constant
2008 was an eventful year at ContentServ. Particularly in the first quarter, all systems were moving full steam ahead as preparations were made for the official opening and dedication of the new company headquarters in Rohrbach. The dedication was celebrated with an open house for customers and guests. Under the motto “change is the only constant”, Patricia Kastner, CEO of ContentServ, gave insight into the company philosophy of adapting to change, which is essential for economic growth and survival particularly in the software sector.

Laying the Groundwork
In order to keep up with the growing demand for ContentServ products and services, ContentServ has increased its staff by 15% and is maintaining a high standard of know-how through in-house training and certification of its developers, sales staff, and partners. Regular trainings were held throughout the year at the company headquarters, online, and in a training-on-the job program.

Improvement and Innovation of Products is an Ongoing Process
An award of distinction, which is part of the innovation prize of the small and medium-sized businesses initiative, entitled “INNOVATIONSPRODUKT 2008”, was presented to ContentServ for its marketing management system. ContentServ’s marketing managing suite convinced the judging panel in the “Content Management” category and was among the finalists with over 1500 participants.

With its marketing management system version 5.1, which was presented at CeBIT, ContentServ has designed a new platform for the creation of all media products, which is especially suited to agencies, as well as print and media service providers. Above all, it speeds up the automated output of all kinds of data.

ContentServ also presented its revolutionary new portal concept at SYSTEMS. The 3rd interface of ContentServ software combines flexibility and functionalities at a new level. Users can create their own individual work environment through so-called widgets. With the portal concept, ContentServ gives a first insight into the new version, which is to be released in spring 2009. According to CTO Alexander Wörl “There’s still no other competitor on the market which has integrated such a tool in its software solutions.”

In November ContentServ brought out a unique web-to-print package with the “Publishing Box”, which is especially tailored to the needs of agencies, printing companies and publishers, as well as being reasonable in price.


Expansion of ContentServ’s International Partner Network
The proper groundwork was laid for the expansion of ContentServ’s international partner network. With five new international partners ContentServ has succeeded in meeting its goal. The new partners will support ContentServ in the active distribution and implementation of ContentServ’s innovative software solutions in the areas of web-to-print, product information management, content management, media asset management, and cross media publishing. The most important reason for this cooperation, however, is clearly to facilitate the optimal care and realization of customer projects on site.

Perspective for 2009
This year ContentServ has been making its mark in the mail order industry. With its innovative and intuitive approach to printing processes, ContentServ has been able to convince and acquire reputable customers in the mail order industry. Among these is a well-known French company. In 2009 ContentServ will extend its success and know-how in this area.

In a world of constantly changing trends and markets, ContentServ will continue to evolve and maintain its steady pace in 2009.