Inkjet & Digital Printing
Deluxe to accelerate growth with multiple HP PageWide Web Press T250 HD deal
Tuesday 01. February 2022 - The new HP technology and equipment will extend existing Deluxe capabilities and enable new product development. With the HP PageWide Web Press T250 HD with HP Brilliant Ink - the first of which has been installed in its Kansas City facility.
Deluxe, a Trusted Payments and Business Technology company, announced today its accelerating competitive product differentiation and development in its Check and Promotional Solutions businesses by adding digital and print-on-demand capabilities with the addition of a series of HP PageWide Web Press T250 HD with HP Brilliant Ink this year.
Deluxe production options expand to include faster implementation of new products and customer services, expanded check designs, four-color, two-sided bound inserts for advertisement, promotion and more.
“While Deluxe transforms into a digital Payments company, we are making responsible investments in our Check and Promotional Solutions production to extend our long-term competitive advantages,” said Tracey Engelhardt, President of Checks, Deluxe.
These new capabilities will enable revenue gains for Deluxe over time, both from competitive takeaways and cross-selling to its existing four million small business and 4,000 financial institution customers.
“Deluxe and HP are innovative, creative partners, so it was a natural fit for us to tap their next generation technology in order to further extend our market leadership,” said Garry Capers, President of the Cloud and Promotional Solutions, Deluxe.
“Checks remain a critical part of the payment ecosystem according to the Federal Reserve. Deluxe plays a leading role shipping more than 120,000 packages of checks each day to our customers and their customers. The HP T250 helps Deluxe further our leadership not only in the US, but Canada as well where we have had significant competitive wins,” Engelhardt said.
As the inventor of the check book, Deluxe has long been known as the Original Payments Company. Along with automated accounts receivable and accounts payable solutions, human resources and payroll solutions, data and cloud services and more, the addition of best-in-class print technology from HP further deepens the Deluxe suite of services that help businesses and consumers pay, get paid and grow.
Carles Farre, Vice President and General Manager HP PageWide Press said, “Were pleased to continue working with an innovative strategic partner like Deluxe and happy they have chosen the HP PageWide Web Press T250 HD with HP Brilliant Ink. Having a long-standing relationship with Deluxe, were excited to see their continued expansion plans as one of the pioneers in the industry enhancing their digital print and payment solutions.”