Business News

Vook acquires Booklr, bringing real-time market data to authors and publishers.

Tuesday 25. February 2014 - Acquisition creates a powerful marketing intelligence offer for new and seasoned authors.

Today, Vook announced its acquisition of Booklr, combining two leading digital book companies with powerful new product offerings for both authors and publishers.
“Booklr’s leadership role in aggregating and rendering data surrounding books, combined with Vook’s total publishing solution provides a powerful market intelligence offer for book authors and publishers,” said Vook founder and CEO Brad Inman. “Their work with big publishers such as Random House demonstrates the power of data that’s invaluable to authors and publishers.”
Authors and publishers will soon see the benefit of the combined companies with a host of new market intelligence products that provide instant insight into sales, pricing, ratings, and other useful data.
“Authors can now get the best in class analytics, book creation and distribution that exist in the market,” said Booklr co-founder Josh Brody, who will be joining Vook as chief operating officer as well as Vook’s board of directors.
Vook works with the top media companies including The New York Times, The Wall Street Journal, Forbes and Fast Company. Vook has worked with noted authors including David Frum, Seth Godin, Tony Robbins, Gary Vaynerchuk and Laurell K. Hamilton.
Vook co-founder Matt Cavnar said, “Together we help content creators better monetize their book content and expand their audience through a focus on analytics, book creation, marketing services and distribution to all of the ebook devices.”