Packaging
Innovative Marking Solution for Injection Systems
Thursday 21. November 2013 - Unique Branding: Schreiner MediPharm Equips Autoinjectors from SHL Medical with Multi-functional Labels
Pen injectors and autoinjectors from SHL Medical improve patients’ personal flexibility. The product design plays an important role in these developments. On the one hand, it increases ease of use and on the other hand, an attractive design lowers the hurdle for patients to use the injection systems in public. The specialty labels by Schreiner MediPharm address exactly these needs. They provide SHL’s autoinjectors with a unique look and additionally integrated functionalities that enhance convenience and safety.
For SHL Medical’s DAITM and MollyTM devices, Schreiner MediPharm developed customized sample labels for demonstration of the autoinjectors to pharmaceutical manufacturers. “The development and manufacturing of autoinjectors up to serial production is a complex process. The multi-functional marking solution by Schreiner MediPharm underscores our aim to continually innovate at all levels and provide the best solutions for our partners,” says David Markham, Project Manager from SHL. The Swedish specialist for drug delivery devices offers its customers integrated solutions across the entire process chain from design and development through the manufacturing process including final assembly, labeling and packaging.
“The specialty labels make customized branding possible and thus emphasize the manufacturers’ brand presentation. Thanks to integrated features the label adds further value,” explains Michael Crumbiegel, Product Manager from Schreiner MediPharm. The anti-slip varnish improves grip and avoids slipping during the injection. A detachable label part is integrated for documentation of the medication. For brand protection, the label is equipped with a hologram. Furthermore, the printed QR code allows the end user to directly access the manufacturer’s website to receive further information such as a demonstration video for the correct use of the autoinjector