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vjoon K4 Customer The Red Bulletin Launches Video-packed iPad App

Monday 02. May 2011 - Fusing high-end magazine editorial with eye-catching moving images The Red Bulletin is redefining the magazine experience on the iPad

Action, sport, culture, arts, personalities and lifestyle: the exciting world of the The Red Bulletin magazine is now available on the iPad. The iPad edition was produced using vjoon K4 integrated with Adobe Digital Publishing Suite.
Stories beyond the ordinary – from interviews with the stars and up-and-coming acts to features from the world’s far-flung corners – have made The Red Bulletin one of the biggest magazines worldwide – with a monthly circulation of more than 3.2 million copies.
Prior to launching the next print editions, The Red Bulletin will take the next step by bringing unique print and video content from the world of Red Bull together with a unique device – the iPad. As a read-listen-and-watch experience that is accessible anywhere, the iPad is the ideal platform for this innovative selection of content.
Unique content, exclusive videos and pictures – accessible anywhere
The new Red Bulletin iPad app includes the best stories from the magazine’s print editions from around the world, once a month. As a special highlight, the app also includes one hour of exclusive video and multimedia content. The sections “Bullevard”, “Action” and “More Body & Mind” hold absorbing interviews and profiles and in-depth stories from around the globe.
The chosen “accessible anywhere” solution allows users to download the whole issue onto the iPad at once. No active internet connection is necessary after that and videos will always start instantly, in full resolution.
Right now, during a welcome phase, the new Red Bulletin iPad app is free to download from all Apple iTunes stores worldwide as an international edition, in both English and German.