Business News

New Brother Color Laser Printers Deliver Category-Leading Performance

Wednesday 29. September 2010 - Features affordable high-performance color printing for small business

Brother International Corporation, a leader in the small office and home office equipment market, today announced the introduction of its newest family of color laser printers (HL-4000 Series from $399 – $599*). Targeted to small businesses and workgroups, the new line-up (HL-4150CDN, HL-4570CDW and HL-4570CDWT) features category-leading print speeds, automatic duplex printing, wired or wireless networking, generous standard paper input capacity and an exciting new design. The new models will be available beginning in October 2010.

“Small business owners are increasingly expected to do more with less, and this new series of color laser printers from Brother offers them the flexibility to print higher volumes of documents – such as multiple copies of presentations or sales brochures needed for a trade show – quickly from their desk which saves them the extra cost of having to outsource the project,” said Small Business Professor Bruce Freeman, author and columnist.

In addition to fast print speeds (25ppm or 30ppm versions), unique to this class of printers, this new series from Brother utilizes optional high-yield replacement toner cartridges to help reduce costs by allowing larger print jobs to be handled in-house, avoiding the expense of using outside quick-printing services.



The series flagship model HL-4570CDWT includes a second lower paper tray for a generous total paper input capacity of 800-sheets. Small business and small office users, such as an advertising agency or graphic design firm will find the added paper capacity especially useful when printing higher volumes of reports, proposals and presentations that make up the daily output of today’s offices.



“Our ongoing end-user research at Brother helps us anticipate the demands of small business owners and home-based office users, so that we can ensure we are always providing our customers with the best products to fit their needs,” said Jeff Sandler, Director of Marketing, Laser Products, Brother International Corporation. “We understand that our customers need speed and efficiency to handle larger on-demand color print jobs in-house, so we designed this latest series of printers with those needs in mind.”



This new series of printers will be available at various national office superstores, retailers, dealers and online resellers