Prepress
TAOPIX APPOINTS TRIO OF MARKETING SPECIALISTS TO SUPPORT RAPID INTERNATIONAL GROWTH
Thursday 15. October 2009 - Photobook software specialist, Taopix, has announced the establishment of a marketing department and appointed three communications specialists to the team to help support the rapid global expansion of its photobook software business. The new department will provide the company with a dedicated marketing resource to help drive its ambitious future growth plans and build on its phenomenal success to date in the international photobook market. Dianne Moralee takes up the role of Marketing Director; Gemma Brown is the companys new Graphic Designer and Faye Stephenson, its new Marketing Co-ordinator.
Says James Gray, CEO, Taopix: “In the last year, take-up of our Taopix photobook software in all of our key markets has exceeded our expectations and we now have a broad international customer base. When you add to this the opening of our Asian and US offices this year and a distribution network that now covers much of the globe, it was clear to us we needed a dedicated marketing department to manage our communications activities across all these territories. This new department will ensure our distribution network and customers can be quickly and consistently kept up to date with the latest developments at Taopix.
“The new marketing team has a great blend of skills which will be a major asset to the company. I see the establishment of the marketing department as a core component of the future success of our international sales strategy and I would like to warmly welcome Dianne, Gemma and Faye to the Taopix team.”
New Marketing Director, Dianne Moralee, brings with her extensive senior level commercial experience, including many years selling and marketing prepress and digital print solutions across the north of England. In her new role, Dianne will be working closely with CEO, James Gray, on the development of Taopixs global sales and marketing strategy and overseeing the roll out of the companys international marketing initiatives. As the teams Graphic Designer, Gemma Brown will manage the design of new Taopix photo album templates and the production of the companys marketing materials. Marketing Co-ordinator, Faye Stephensons role will be assisting in the management and co-ordination of Taopixs international operations including order control, support and management reports, marketing campaign updates and installation and contract renewals.
Says Dianne Moralee, Marketing Director, Taopix: “With the photobook market taking off right around the globe, this is a great time to be joining Taopix and we are all very excited about getting the marketing department up and running. Taopix has a clear vision for growth in a market that is hugely dynamic, fast moving and developing at a very fast rate. Im confident that the experience Gemma, Faye and I bring to our respective roles means the company now has a strong, experienced marketing team to help it achieve its ambition of being the international leader in photobook software.”