Packaging

Rolled, Folded or Flattened: New Vapur Anti-Bottle Meets Increasing Consumer Demand for Affordable, Convenient and Eco-Friendly Options to Disposable Plastic Bottles

Tuesday 15. September 2009 - Flexible, Fun and Reusable for Consumers On-the-Go at Work, School or Play

Vapur, Inc., a company that designs and produces innovative products for consumers who are looking for planet-friendly alternatives to bottled water and bulky reusable bottles, is launching its first product, the Vapur . It is a new foldable, reusable water bottle designed for easy and convenient on-the-go use anywhere.

Unlike traditional rigid bottles, Vapur is flexible, which means it stands upright when full and can be rolled, folded or flattened when empty, easily fitting into pockets, purses, packs or briefcases. It also contains no BPA (Bisphenol A), which means it can be safely re-used again and again. BPA is a common, harmful chemical used in the manufacturing of plastic that can leach into the container and be ingested by humans.

“For consumers who recognize the environmental and economic advantages of drinking filtered tap water over bottled water, we offer a more convenient reusable bottle that can be taken anywhere,” says Jason Carignan, co-Founder of Vapur. “By making small, incremental changes in our lifestyle habits, we hope to affect big changes in the environment, one drop at a time.”

Each Vapur can hold up to 16 ounces of liquid and is currently available in blue, pink and green. They can be purchased online at Vapur.us or Amazon.com for $8.95 each or in a family four-pack for $29.95.

Features of the Vapur include:

Reusable and Safe – Extremely durable and BPA-free
Affordable – Retail price of $8.95 for one or $29.95 for four means a family can stock up
Convenient – Stands when full and rolls, folds or flattens when empty
Easy to carry – Comes with sturdy clip that can be attached to any bag, purse or backpack
Identifiable – Personalize bottle with own name
Easy to clean – Dishwasher safe
Versatile – Packable, freezeable
In addition to its consumer-friendly features, the environment has been thoughtfully considered throughout each step of the Vapur lifecycle, from design and manufacturing, to shipping and distribution, through consumer use. It is highly durable and can be reused again and again. The packaging is made from recycled paperboard and is printed with soy ink, using wind power for the printing process. Because Vapur is manufactured in the United States, is lightweight and ships flat, there are dual environmental benefits – up to 5 times more bottles per shipment container means fewer trucks on the road, lower fuel consumption and reduced carbon emissions.

Carignan adds, “Using the Vapur can create a wave of change that not only helps reduce the amount of disposable plastic water bottles that end up in landfills, but also chips away at the 47 million gallons of oil per year that it costs to produce and ship bottled water.”

As a member of 1% For the Planet, the company is donating a portion of all sales to water related environmental causes. 1% For the Planet is an alliance of businesses that donate at least 1% of their annual revenues to environmental organizations worldwide.