Inkjet & Digital Printing

Grandville Printing Company Announces National Print Network For U.S. and Canadian Retailers

Wednesday 22. July 2009 - The Nexgen National Print Network is a select group of HP Indigo facilities located around the country that meet Grandville Printing Company’s requirements for capacity, quality, and fast turnaround capabilities.

With 15 printing locations in the U.S. and three in Canada, these 18 partner facilities are able to print and deliver the retailers’ time-sensitive printed materials throughout the U.S. and Canada.

Printing and hanging weekly sale signage is one of the biggest challenges that large retailers face. Store employees can spend upward of 100 hours each week printing and hanging signs using traditional analog methods.

In 2005, GPC piloted the concept of centrally printing in-store sale signage for a large retailer on-demand with its first HP digital press. The model proved so successful that the retailer quickly contracted Grandville Printing for the all of its remaining stores.

Today the program is used in 189 supercenters and utilizes a centralized, on-demand, variable data digital print process. “We can take any retailer’s data and combine logos and product pictures to produce beautiful 4-color shelf tags and end cap signs in a matter of hours. The production process is also automated so that the signs are printed, cut, and boxed by aisle location for each individual store,” says Chris Nunez, Director of Digital Printing, Grandville Printing Company.

The retailer also reports that the operational efficiencies to the in-store labor mean that the staff can spend more time focusing on the store’s guests.

http://www.gpco.com
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