Business News
Sun Chemicals Joins the “Two Sides” Initiative
Thursday 18. December 2008 - Announcing Sun Chemicals involvement in Two Sides, David Meldram, President, Sun Chemical Europe, said " The Two Sides initiative matches perfectly Sun Chemicals sustainability policy and our everyday commitment towards the environment.
As the worlds foremost producer of inks, pigments and color technology, Sun Chemical leads the industry in developing and producing products which minimize our impact – and our customers impact – on the environment, and strives to maximize the use of renewable resources.
Martyn Eustace, heading Two Sides said, “I am delighted with Sun Chemicals involvement which demonstrates that we are meeting our objective of uniting all companies involved in the Graphic Communication sector to raise the profile of Print and Paper as an environmentally sustainable communication medium.
Says Bertrand Lousteau, Marketing Director Publication inks for Sun Chemical Europe. “As an industry, we have been in a continual improvement cycle for some time and we should promote how “green” our industry is and is committed to improve further. Together with 5 other PrintCity members and major players in the graphic industry, Sun Chemical initiated a 24p brochure; “Sustainability, Energy and Environment” (available at http://www.printcity.de/shop) to highlight all the on-going positive initiatives in the print industry on this respect: Forestry management, VOC and wastes reductions, recycling, energy efficiency, etc.
“Sun Chemical has been active already for a long time in providing solutions to improve productivity and reduce all types of wastes at our customers. Sustainability and environment concern are also key dimensions in our product development process. Sun Chemical is constantly working on sustainable solutions providing higher values to our customers.” Says Felipe Mellado, Chief Marketing Officer, Sun Chemical.