Monday 14. January 2008
Rastar Selects GMC Software Technology to Support Complex, Personalized Direct Marketing Campaigns
GMC Software Technology, the standard in personalized communication, today announced that Rastar, Inc. has selected GMC PrintNet as their design and variable data software platform for their direct mail campaigns. Based in Salt Lake City, Utah, Rastar is a database marketing company that helps client companies acquire and retain high-value customers by using sophisticated, data-driven solutions that generate measurable, repeatable results and maximize customer value.