DirectSmile launches integrated solution for cross-media marketing with real-time campaign tracking
On May 1, 2009 DirectSmile launches DirectSmile Cross Media, its new, integrated solution for cross-media marketing. DirectSmile Cross Media enables users to create personal URL websites for real-time campaign tracking and send high-volumes of personalized e-mailings. The solution is designed for all providers of marketing services who wish to deliver highly personalized, targeted and efficient cross-media campaigns with full response transparency.