Cartocor in Buenos Aires, Argentina: Innovation as strategy
The Argentine packaging and print company Cartocor, with headquarters near Buenos Aires, is a member of the Arcor Group, one of the biggest manufacturers of chocolates, biscuits and other food products, with almost 40 production facilities in Latin America and sales offices all over the world. In 2013, Cartocor invested in its first ever sheetfed offset printing press, and the decision fell in favour of a six-colour coater version of the large-format KBA Rapida 142.