Short-Run Solutions from Heidelberg Deliver Quality and Cost-Efficient Production in Equal Measure
Heidelberg invited customers and prospects to review its comprehensive portfolio of short-run solutions at a series of three special events held this summer at its North American Print and Packaging Technology Center in Kennesaw, Ga. The themed open houses were the most recent evidence of the success of Heidelberg’s shift to a homegrown marketing strategy focused on creating more opportunities for 1:1 engagement with qualified decision-makers.