Schibsted Sverige and MittMedia sign letter of intent to plan a new media group for subscription newspapers
Schibsted Sverige and MittMedia have agreed to sign a letter of intent for future cooperation in Sweden by forming a new media group for subscription newspapers. The new media group will consist of Svenska Dagbladet and Mittmedia’s 18 local subscription newspapers in Northern Sweden, as well as a majority share of MittMedia’s subsidiary Promedia, which owns ten local subscription newspapers in Mid Sweden.