Colourful themes convey positive messages: 2014 designmaker Award presented at viscom
The modern media landscape demands a cross-media approach, and designers are among those who have adopted that way of thinking. It’s no longer enough for key visuals to work on one or two advertising media – they’re embedded in all manner of advertising these days. Illustrating how that can work were the winners of the 2014 designmaker award presented at viscom, the International Trade Fair for Visual Communication.