Friday 16. May 2008
Effective and economical: Océ produces valued-added collaterals on demand at drupa 2008
With businesses and ad agencies keener than ever to target their marketing efforts precisely and leverage their budgets, many are turning to digital printing as the most efficient way to produce booklets, flyers, brochures and catalogs. Supported by web-to-print solutions, customers can order collaterals quickly and easily from the print service provider and rely on swift order turnaround. At drupa 2008 Océ is staging real-life application workflows to demonstrate how high quality collaterals can be produced profitably on demand.