Consumables
MGA inks of hubergroup now in China
Tuesday 02. July 2013 - The topic of food packaging is becoming increasingly important in Asia, as in other parts of the world, and for this reason the hubergroup has installed the first mixing station for low-migration inks in China.
The food-packaging market in China is huge, and continuing to expand. After several scandals surrounding contaminated food and environmental pollution, Chinese officials have put the environment and consumer protection on top of their agenda. So far the focus is not yet on packaging, but great urgency is currently being attached to drawing up guidelines for food itself, modeled on European Directives. In addition, multinational food corporations and confectionery manufacturers are forcing their way onto the Chinese market more and more. Every brand of chocolate that we are familiar with over here, for example, can already be found in selected high-end supermarkets in China’s modern conurbations. At the moment China still imports packaged confectionery. But as soon as sales volumes start to rise, it will be necessary to manufacture the packaging locally in China.
In order to ensure that their Chinese customers enjoy the full range of services and the same product safety provided by MGA products and Good Manufacturing Practice (GMP), a new MGA mixing station was now put into operation in Shenzhen by the hubergroup, manufacturer and expert for food packaging inks. In the context of sustainability, many brand owners instruct their printing houses and packaging producers to use MGA inks of the hubergroup.
Selected printing houses in China have also produced small test print runs of food packaging destined for the European market using MGA. In global markets, brand owners focus on standardised production processes that affect not only the products but also their packaging. In packaging production location advantages are increasingly used, specifically to maintain the competitiveness of a brand.