Packaging
Ironclad Upgrade: A.G. Barr Goes Live with QAD Enterprise Applications
Wednesday 05. January 2011 - Manufacturer of Scotland's Favorite IRN-BRU Soft Drinks Deploys Latest Functionality to Support Growing Business
QAD Inc. (NASDAQ: QADA) (NASDAQ: QADB), a leading provider of enterprise software and services for global manufacturers, announced today that A.G. Barr p.l.c. – one of the UK’s largest independent manufacturers of carbonated soft drinks, whose brands include IRN-BRU, Rubicon, Strathmore and the Barr range of carbonated products – has deployed QAD Enterprise Applications to improve user efficiency and reduce operational costs across its supply chain.
A.G. Barr is a rapidly growing business serving the UK market with over 1000 employees working across its 12 sites. The company maintains four production plants in Scotland and one in Wales. A.G. Barr’s IRN-BRU is a Scottish institution – its sales lead all soft drink brands in Scotland and is based on a complex, century-old recipe the company guards like a state secret.
A QAD customer since 1997, A.G. Barr has upgraded to the latest version of QAD Enterprise Applications, with its QAD .NET User Interface, to meet the ever-changing needs of its customers and employees in the highly competitive and fast-moving food and beverage manufacturing market segment.
A.G. Barr is utilizing QAD Enterprise Applications to automate its workflows and provide industry best practice processes supporting lot traceability and streamlining communication with its suppliers. The company views QAD Enterprise Applications’ market leading .NET User Interface as a key component to its employees’ successful use and adoption.
“We have successfully gone live on the latest release of QAD Enterprise Applications and anticipate the new user interface will help us quickly realize the benefits from this upgrade,” said Alex Short, finance director at A.G. Barr. “In the coming months, we will continue to work towards reducing our IT footprint and complexity and, we plan to extend our use of QAD Enterprise Applications with the QAD Trade Management (QAD TrM) and QAD Fixed Assets modules.”
QAD TrM will enable A.G. Barr to more effectively plan, manage and track trade (promotional) investment activities and provide the information that the company will need to analyze and monitor promotional programs.
“We are focused on developing technology solutions that truly impact our customers’ business needs,” said Steve Gardner, vice president sales & marketing, EMEA region, QAD. “It’s critical that we continue to provide our customers throughout the world with manageable applications that complement their existing business processes and lead to increased efficiency across the board, including improved cost savings.”