Prepress

Groupe Moniteur Creates Powerful Platform to Manage All Digital Assets

Thursday 14. August 2008 - The French publisher deploys Nstein's full suite to power its 16 online properties

Nstein Technologies Inc. www.nstein.com (TSX-V: EIN), a leader in digital publishing solutions for newspapers, magazines and online content providers, announced earlier today that Groupe Moniteur, a leading French service and information provider for the construction and local authorities sectors, has licensed Nstein’s full digital publishing suite including Digital Asset Management (DAM), Web Content Management (WCM) and Text Mining Engine (TME) to enhance its digital platform for managing and assembling its vast collection of assets.

Established in 1903, Groupe Moniteur, a $200 million company with more than 1100 employees, owns more than 30 publications including Le Moniteur and La Gazette des communes, 700 books, 5 specialized databases and offers tradeshow and conference management. Groupe Moniteur began the process of streamlining its content management with the installation of an early version of Nstein’s DAM in 2005. Pleased with those results, the company committed to creating a powerful media hub from which all assets will be catalogued, associated, published or syndicated. The addition of WCM completes the digital content supply chain, allowing the firm to create new sites quickly. A critical component of the digital hub is TME, which allows content to be tagged and indexed automatically. This rich metadata provides the added benefit of proposing associated content to readers to enhance their experience.

“Groupe Moniteur initially deployed Nstein on a small scale to rapidly deploy a new site, www.operationsimmobilieres.com and to relaunch www.courriersdesmaires.com. We had each site up in only 8 weeks,” said Pierrick Guinguene, Chief Technology Officer of Groupe Moniteur. “For Courrierdesmairs.com we saw strong increase in monthly visitors, with page views increasing from 8,000 to 50,000. The monetization strategy centers on offering a one-to-one relationship between readers and content. TME embedded with DAM and WCM allows us to create this relationship.”

Groupe Moniteur plans to have its two flagship sites www.moniteur.fr and www.gazettedescommunes.fr ported over to Nstein’s suite in Fall of 2008. Much of the content (text, images and video) already resides in Nstein’s DAM and will then be distributed by Nstein’s web 2.0-enabled WCM. This will allow readers to generate content helping Groupe Moniteur create dynamic communities wthin each site.

“Nstein is very proud to continue its longstanding relationship with Group Moniteur,” said Luc Filiatreault, President and CEO of Nstein Technologies. “Group Moniteur has developed a series of publications that are critical to the construction and authority sectors. We are happy to be able to help Group Moniteur build out a powerful hub and infrastructure to support their business endeavors.”

About Groupe Moniteur

A leading French service and information provider for the construction and local authorities sectors, Groupe Moniteur focuses on three activities:

– Publishing, with more than 30 publications including two bi-monthly
reference magazines, (Le Moniteur des Travaux Publics and la Gazette
des communes), monthly specialty magazines and newsletters;
– Specialized Services which includes developing more than 200 reference
books, training materials, tradeshow management and conferences;
– Analytical Services which provides market information, materials,
prices, employment, products and industry regulations.
www.groupemoniteur.fr

About Nstein Technologies Inc.



Nstein Technologies (TSX-V: EIN) develops and markets multilingual solutions that power digital publishing for the most prestigious newspapers, magazines, and content-driven organizations. Nstein’s solutions generate new revenue opportunities and reduce operational costs by enabling the centralization, management and automated indexing of digital assets. Nstein partners with clients to design a complete online strategy for success using publishing industry best practices for the implementation of its Web Content Management, Digital Asset Management, Text Mining Engine and Picture Management Desk products. www.nstein.com

– The TSX Venture Exchange does not accept responsibility for the
adequacy or accuracy of this release.

– The financial value of the contract, on an individual basis, is not
financially material to the affairs of Nstein Technologies Inc. The
specific financial terms of the contracts can not be disclosed since
knowledge of these transaction terms could represent a significant loss
of competitive advantage to the Company as competitors would gain
access to its pricing model. The Company believes that the disclosure
of agreements by means of a press release is necessary to demonstrate
the ability of the Company’s technology to meet the requirements of its
potential clients in the publishing, media and entertainment
industries. Further, the completion of these types of agreements
demonstrates the ongoing ability of the Company to capture an
increasing share of this market and generate market acceptance for its
products. The software license revenues resulting from this contract
will be included in the Company’s first quarter results (quarter ended
March 31, 2008).
– Any statement that appears prospective shall not be interpreted as
such.

http://www.nstein.com
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