Workflow

ppi Media has appointed Medialive as its sales representative in Asia Pacific

Friday 16. May 2008 - The German-based newspaper system vendor wants to strengthen its presence for key customers in the region

ppi Media GmbH is part of the MAN Roland Group and has emerged as the leader in providing newspaper manufacturing software with installations at newspapers worldwide, setting new benchmarks in workflow flexibility, user communication, production security and utilisation of resources. With its concept and products, ppi Media has captured the German market, where more than 80% of all daily newspapers are manufactured using ppi Media’s products. In recent years ppi Media has begun its expansion into the international market with installations at leading publications in Asia, Europe and the USA. With the appointment of the Singapore-based Medialive Pte Ltd ppi Media has strengthen its presence in Asia Pacific. Medialive will identify, analyse and lead the sales process for key customers, fully supported by the strong marketing and technical team of ppi Media.
Medialive’s Managing Director Reiner Ebenhoch, who has been active in the Asia Pacific publishing market for the past 22 years and has been the VP Asia Pacific, CEO Asia for Atex before founding Medialive in 2003 says: “ppi Media’s concept and approach to look at the newspaper process as a whole integrated process versus the island-type solutions many other vendors offer is fascinating and so needed in this time full of challenges. I am excited about representing ppi Media, because it allows us to provide our customers with tremendous value and cost-savings as well as bridging the divide between online and print production”.
ppi Media’s sales director Christian Finder points out the value of he co-operation: “Although we already made some first steps into the Asian Pacific market Medialive is the perfect partner for us now. Medialive is sited in this market and has got a deep understanding of it’s business and the needs of the key players. This will bring the potential of our solutions to more Asia Pacific publishers and they will be able to turn it into ROI.”