Business News
Graphics of the Americas Names Inside Mac Official Broadcast Partner For The 2008 International Conference In Miami Beach
Wednesday 06. February 2008 - Expands Coverage with Live Audio & Video Reports from the Conference and Exhibit Hall Integrates Social and New Media Elements to Reach New Audiences
Graphics of the Americas today names Inside Mac Radio & TV, a wholly-owned Inside Media Networks program, its official broadcast partner for the annual Graphics of the Americas international trade show taking place Feb. 27 through March 1, 2008 at the Miami Beach Convention Center. The Inside Mac Radio Team specializes in trade show and event coverage, and will report live from the exhibit hall, featuring interviews with key speakers, exhibitors, and participants.
“Inside Mac Radio & TV LIVE at Graphics of the Americas 2008”
Hosted by Scott Shepard – one of the most respected technical experts in the converging arena of digital, online and broadcast media – the Inside Mac Radio & TV program will bring exclusive audio and video content produced live with roving reports from the show floor, conferences, and evening events. Scott will interview industry luminaries to discuss the hottest new products, issues, and technology exhibited at Graphics of the America.
“We’re pleased to bring our exhibitors and attendees the excitement of live radio and video coverage right from the show floor,” says George Ryan, President/CEO of the Printing Association of Florida (PAF), the sponsor of Graphics of the Americas. “Our partnership adds a new dimension to this year’s conference and we’re delighted that our content featured on Inside Mac Radio & TV will allow people all over the world to get in on this year’s event. Our industry is changing and converging between multiple mediums and markets such as printing, design, and photo; and this approach will help us reach more audiences than ever before.”
Integrated Content Delivered to Targeted Media Communication Touchpoints
Inside Mac Radio & TV is the only Mac OS technology broadcast radio show offering the latest new media delivery formats. Inside Mac Radio & TV will feature program content from various media and event partners throughout the run of the show. The broadcasts will include exhibitors, show leaders, relevant trade articles, and product reviews culled from participating manufacturers’ latest news, as well as related content via its website.
The content will be made available through the show’s regular weekly broadcasts, which air Saturday afternoons in key technology radio markets, and via ABC Starguide III throughout the United States. Online versions of the radio and video programs are made available after the broadcasts to a growing base of 200,000+ regular subscribers via www.insidemacradio.com, Apple iTunes, RSS, YouTube, and a number of other show branded online distribution sites.