Business News
Presstek Establishes New Strategic Business Unit Structure
Friday 01. February 2008 - Organizational Structure and Leadership Alignment Designed to Sharpen Focus on Key Business Areas and Strengthen Customer Relationships
Presstek, Inc., the leading manufacturer and marketer of digital offset printing business solutions, has announced the formation of three strategic business units designed to increase organizational focus on key business areas. Each strategic business unit is led by a Group Product Director. New strategic business units include:
· Digital Printing Business Unit, which includes digital presses, consumables and workflow
· CTP Business Unit, responsible for digital platemaking systems, consumables and workflow
· Traditional Business Unit, consists of polyester CTP platemaking and pressroom supplies
“As Pressteks new management team looks at the addressability of our solutions to the worldwide print market, it became clear that we could benefit by aligning our resources into three strategic business units,” said Jeff Jacobson, Presstek president and chief executive officer. “Presstek has long focused its efforts on bringing our DI digital offset press and CTP solutions to the small commercial and in-plant markets. This new structure will enable us to continue that focus, while expanding the range of products we can bring to print markets around the world. In addition, this structure positions us to more effectively address the needs of larger printers as we expand our market reach.”
Klaus Schleicher to Lead Digital Printing Business Unit
Mr. Schleicher, recently appointed as Group Product Director of the Digital Printing Business Unit, joined Presstek in 2006 as Director of International Business Development, and in March 2007 became Pressteks Director of Product Management and Marketing. He has extensive experience in strategic business and product development, including prior positions of Vice President of Technical Sales and Engineering for a software consulting firm where he was responsible for strategic business and product development including sales, marketing and customer support operations, and Director of Product Management at a technology company, where he successfully led a $120 million global division in finding new markets and applications for existing and future technologies. Mr. Schleicher has also held various senior marketing and product management positions at Bayer Corp., Agfa Gevaert and Honeywell.
Vytas Barsauskas Heads Traditional Business Unit
Mr. Barsauskas, recently appointed as Group Product Director of the Traditional Business Unit, brings to Presstek over 30 years of sales and marketing experience in the graphic arts and printing businesses. Most recently, he was Senior Vice President Sales and Marketing for IBF Corporation, a privately held manufacturer of aluminum offset printing plates. Other experience includes Director of Marketing at GraphLine Inc., Product Director at International Papers Imaging Products Division, and other various management positions at Anitec and GAF Corporation. Mr. Barsauskas has postgraduate education in organometallic chemistry and an MBA in Marketing and Finance from the University of Toronto. His technical, operational and extensive sales and marketing experience will be instrumental in the success of the Traditional Business Unit.
“These business unit leaders will report to Pressteks Chief Marketing Officer, a position for which we are currently conducting a search, along with the CTP business unit leader,” added Jacobson. “The strategic business unit structure positions Presstek for the future as we broaden our market focus to include larger printers and an expanded geography. This will further enable the Presstek goal of becoming a leading global provider of print business solutions for the worldwide graphic communications market.”